This calendar is a listing of webinars, other learning opportunities, online meetings and other upcoming national events related to animal sheltering and related areas of interest.

Only some of these events are produced by the UC Davis Koret Shelter Medicine Program. Most are being created and sponsored by other groups and agencies.  Being listed here does not mean that we have reviewed the material contained.  We are trying to provide a variety of resources to hopefully help make your life a little easier.  For additional information on any of these items before or after the event please contact the organizer directly (listed in the item description).

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May 4

Webinar – 5/4/23 – Social Media Marketing Strategies for Animal Shelters – CalAnimals

May 4, 2023 @ 10:00 AM - 11:00 AM PDT

Free
Social Media Marketing for Animal Shelters

This live presentation is designed specifically for animal shelter representatives who want to learn more about the basics of social media marketing and how to build out a social media marketing strategy.

Posting compelling content to social networking platforms can be utilized to increase online reputation, receive community support to increase staff morale, while increasing visibility to possibly decrease the animal length of stay/increasing adoptions and so much more!

During this presentation, we’ll discuss the following topics:
• Content Strategy and Planning
• Discussion about how the Algorithm works & improving visibility (reach) of your posts
• Importance of Social Listening
• Setting your content up for success
• Using the Indirect Method of posting your content to improve your reputation
Afterward, stick around for a Q&A discussion to possibly help answer questions you may have by sharing through our experiences

WEBSITE LINK:  https://us02web.zoom.us/webinar/register/WN_UFGRTciTRiKtr_vVXbg-7g

Details

Date:
May 4, 2023
Time:
10:00 AM - 11:00 AM PDT
Cost:
Free
Event Category:
Website:
https://us02web.zoom.us/webinar/register/WN_UFGRTciTRiKtr_vVXbg-7g

Venue

Virtual

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