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  • Webinar – 11/1/22 – Online Reputation Management for Animal Shelters – NACA/Justice Clearinghouse

    Webinar – 11/1/22 – Online Reputation Management for Animal Shelters – NACA/Justice Clearinghouse

    This live presentation is designed specifically for animal shelter representatives who utilize social media and want to learn more about how to manage your online reputation.

    Posting compelling content to social networking platforms can be utilized to increase online reputation, receive community support to increase staff morale, while increasing visibility to possibly decrease the animal length of stay/increasing adoptions and so much more!

    During this webinar, we’ll discuss the following topics:

    • Social Media Marketing Psychology
    • The importance of developing an Online Communication Plan, including examples of standardized responses
    • Building your brand including fonts, colors, and keywords
    • The value of posting with a purpose and posting consistently and how to schedule posts using platforms or a calendar
    • Using social listening techniques to increase familiarity
    • Importance of creating and using sharable graphics
    • Managing online reputation crisis with examples of successful results

    Afterward, stick around for a Q&A discussion to possibly help answer questions you may have by sharing through our experiences.

    Presenter:
    Angelina Martin is the owner of Online Media Solutions, a media agency that helps provide social media solutions through education, training via onsite & remote assistance, and educational webinars for animal shelters. Angelina has previously worked as the finance manager/director for nonprofit organizations such as the Animal Legal Defense Fund.

    Angelina created her first Facebook page in 2012 to help a special-needs dog get adopted, and left her career in finance to follow her heart through saving & improving the lives of animals through online marketing. Having a background in numbers has helped her develop innovative, successful social media strategies specifically for animal care & control organizations with highly successful results increasing visibility & reach to improve online reputations through social networking platforms.

    In 2016, Angelina was awarded the first social media contract for Sonoma County Animal Care & Control increasing their Facebook page likes from 4K to 25K, engagement rate from 500 to 150K (average), 2.2M during disaster-related events, and contributed to increasing live animal release rate from 82% to 91%, saving thousands of animals lives. From 2016 through 2020 Sonoma County went through 4 major disaster related events. After working through so many disasters and emergencies, while being mentored by an experienced operations manager, she also successfully researched, designed, and implemented a successful disaster preparedness plan for the online community and their companion animals.

    Angelina has also created educational webinars to help other animal shelters and animal response teams become more prepared for future events. She was recently asked to speak at the annual CalAnimal Conference to talk about Building your Brand Online, including how to use social media during emergencies to promote animal reunification and to increase donations.

    WEBSITE LINK:  https://www.justiceclearinghouse.com/webinar/online-reputation-management-for-animal-shelters/

  • Webinar – 9/22/22 – 3 Ways to Boost Your Pet License Sales After COVID-19 – CalAnimals

    Webinar – 9/22/22 – 3 Ways to Boost Your Pet License Sales After COVID-19 – CalAnimals

    On September 22nd, our friends at DocuPet will present a free webinar outlining three surefire ways to boost your pet license sales right away. Spoiler alert! They will also be revealing their new comprehensive community canvassing software for those interested in hitting the streets to drum up new business.

    Topics to be covered will include:

    • The factors contributing to stagnant or decreasing pet license sales since the start of the COVID-19 pandemic.
    • Three (relatively) easy ways to boost pet license sales in the next three months.
    • Best practices and implementation tips for executives and managers.
    • Innovative awareness methods that DocuPet can help you execute at low/no cost.

    WEBSITE LINK:  https://us02web.zoom.us/webinar/register/WN_-Ksq1lyZQhWfEfeuuoIdcw

  • Online Event – 9/14/22 – Return to Home Challenge Huddle 2 – Maddie’s Fund

    Online Event – 9/14/22 – Return to Home Challenge Huddle 2 – Maddie’s Fund

    Please join us for 4 info-packed meetings with time for your questions. You need only register once and you’ll get a confirmation email with a single link you can use to log on each time.

    All huddles start at 12n Pacific. They will be 20-minute presentations followed by 30 minutes for Q+A.

    Wednesday, September 14
    Join us for the second huddle of the Return to Home challenge on Wednesday, September 14 at 12pm PT/3pm ET. The huddle will consist of a 20-minute presentation followed by a 30 minute Q&A.

    Holly Reycraft (Castle of Dreams Animal Rescue Inc.), Aldwin Roman CAWA (Charleston Animal Society) and Stefani Buzzard (Contra Costa County Animal Services) will be presenting on the following Return to Home practices:

    3. Return to Home polices and lost/found techniques are marketed to the community

    1. Website contains content about importance of microchipping and registration,
      including information about checking registration bi-annually
    2. Website contains content about how to find lost animals
    3. Website contains content about how to report lost and found animals
    4. Website contains report/list of lost and found animals (or posted to social media
      if unable to do so on website)
    5. Magnets and business cards with info for lost animals are distributed to the
      community
    6. Animals used in organization’s marketing and communications have visible
      identification (collar/tags)
    7. Marketing campaigns are launched around Return to Home as the best outcome
      for the animal

    6. Technology is used to help reunite pets and owners

    1. . Skip-tracing subscriptions help locate people who have moved or changed phone
      numbers
    2. Social media is searched for lost pet posts
    3. Owners are called, texted, emailed, contacted via social media or visited in
      person
    4. Adoptimize software is used to create clear, accurate photos of lost pets to
      increase chances of reunions
    5. Administrators of the local lost and found pet pages are partners in reunification
    6. Maximize use of Petco Love Lost to help reunite pets and owners​​

    Upcoming:

    Wednesday, September 21
    Organization embraces a culture of Return to Home / Organization works with community to help facilitate Return to Homes
    With Dyanna Uchiek (Portsmouth Humane) and Sandra Solis (Best Friends for Life (cats))

    Wednesday, September 28
    Regulations and laws encourage Return to Home / Other
    With Glenda Davis (Animal Rez-Q, Inc.) and Mike Wheeler (Cabot Animal Support Services)

    WEBSITE LINK:  https://maddies.fund/RTHChallengeRegistration

  • Conference – 11/14/22 to 11/16/22 – The Fall Conference for Animal Welfare Advancement – The AAWA (fee applies)

    Conference – 11/14/22 to 11/16/22 – The Fall Conference for Animal Welfare Advancement – The AAWA (fee applies)

    Join us in New Orleans for these tracks:

    • Analysis & Planning
    • Internal and External Communications
    • Strategic Workforces
    • American Bar Association Animal Law

    WEBSITE LINK:  https://theaawa.org/event/fall22

  • Webinar – 9/14/22 – Supported Self-Rehoming Without Surrendering: Setting Up Supportive Services with Safety and Success – HASS

    Webinar – 9/14/22 – Supported Self-Rehoming Without Surrendering: Setting Up Supportive Services with Safety and Success – HASS

    Approximately a quarter of animals enter animal shelters under the intake type called “owner surrender.” Pet parents often do not know how to safely and successfully rehome their pets themselves. Supported self-rehoming is a great way for organizations to give pet parents who can no longer keep their pets the tools they need to safely rehome their own pets with ongoing support from shelter staff and volunteers. Supported self-rehoming not only gives pet parents an opportunity to be a part of selecting a new family and the potential for continued communication after, it also reduces the number of family pets who unnecessarily have to live in a kennel, taking a valuable space away from another pet in need.

    Join us for an info-packed webinar where our speakers, Kaycey Adair from Greenville County Animal Services, Ana De Luccia from Adopt-A-Pet and Lucy Fernandez from Austin Pets Alive!, will highlight how organizations can begin offering supported self-rehoming options to pet parents who need it. They’ll also discuss ways to utilize social media and other technology solutions that fit your organization’s needs, and best practices for communicating these programs to stakeholders and your community. Don’t miss it!

    WEBSITE LINK:  https://zoom.us/webinar/register/1116613782408/WN_3cfnr2dER96WQR7nECZc7w

  • Webinar – 9/19/22 – DPFL Dog Playgroups Part 1: The Why – Getting 2 Zero

    Webinar – 9/19/22 – DPFL Dog Playgroups Part 1: The Why – Getting 2 Zero

    Learn about all the ways in which Dogs Playing For Life Playgroups are transforming shelters all across the USA.

    In this first of three webinars, we will present powerful examples of how playgroups can not only enhance the quality of life for your shelter dogs, but how focusing on their quality of life through enrichment can lead to game-changing benefits to your shelter’s everyday operations.

    Attendees will get to view dynamic video examples and impactful data and experiences from some of the nearly 300 shelters that have embraced the power of letting shelter dogs play!

    This webinar is one of three that will be delivered over the coming months.

    To learn more about DPFL go to https://dogsplayingforlife.com

    Presenter: Aimee Sadler

    Aimee is the Founder and CEO of Dogs Playing for Life (DPFL). With 35 years of experience working with multiple species in varying venues, Aimee has become an internationally recognized trainer and speaker specializing in shelter programs that enhance quality of life and reduce canine euthanasia in animal shelters. The cornerstone of DPFL’s programming is our Every Dog, Every Day!, an out-of-kennel enrichment model that is in increasing demand and has been introduced to over 300 shelters across the U.S. and Canada. DPFL’s measured programming is contributing to safer shelter environments by reducing dog-human bites while increasing canine lifesaving at an average rate of 4% at participating shelters. Starting in 2017, dogs most at risk of behavioral euthanasia can get a second chance at DPFL’s Canine Center Florida, an advanced training and behavior care center with an overall save rate of 86 percent.

    Aimee has regularly presented at animal welfare and professional dog training conferences such as HSUS’ Animal Expo, Best Friend’s Annual Conferences, Masters in Behavior Conference, and the International Association of Canine Professionals (IACP) Conferences. DPFL was the inaugural recipient of Petco Foundation’s Love in Action Award. In 2016, DPFL was featured in Episode 4 of the PBS television series, “Shelter Me.”

    Aimee is a proud recipient of the Henry Bergh Leadership Award and the Maddie’s Hero Award and has been inducted into the Members Hall of Fame for the IACP. Aimee currently resides in Longmont, CO, with her husband and family.

    WEBSITE LINK:  https://www.g2z.org.au/g2z-webinars-and-online-events.html

  • Conference – 9/21/22 to 9/23/22 – Colorado Animal Welfare Conference 2022 – Animal Welfare Association of Colorado (fee applies)

    Conference – 9/21/22 to 9/23/22 – Colorado Animal Welfare Conference 2022 – Animal Welfare Association of Colorado (fee applies)

    The Colorado Animal Welfare Conference unites professionals who promote the humane treatment of animals; sharing best practices, challenges, and successes in an environment of learning and teamwork.

    The Colorado Animal Welfare Conference has served Colorado and the surrounding region with high caliber training opportunities for more than 10 years. The conference has grown steadily as more animal welfare professionals discover the benefits of interaction with nationally-known experts and with their colleagues across the Rocky Mountain region.

    WEBSITE LINK:  https://awac.net/conference/

  • Online Conference – 11/12/22 to 11/13/22 – MCVMA 2022 Annual Conference – MCVMA (fee applies)

    Online Conference – 11/12/22 to 11/13/22 – MCVMA 2022 Annual Conference – MCVMA (fee applies)

    MCVMA is hosting its second annual conference on November 12-13, 2022! This one-of-a-kind conference will feature all BIPOC presenters and include a range of topics from wildlife medicine, surgery and community practice to animal welfare, access to veterinary care and DEI. RACE Approval for CE sessions is pending. The conference is open to everyone in the veterinary space.

    The purpose of MCVMA’s annual RISE conference is to:

    • Resource the veterinary profession with the information and tools necessary to take meaningful action on issues of racial diversity, equity, and inclusion
    • Include the perspectives of people and communities who have historically been underrepresented in veterinary medicine
    • Support current and emerging veterinary professionals in our collective goal to ensure that all communities receive the benefits of veterinary medicine
    • Elevate the voices of Black, Indigenous, and People of Color (BIPOC) in veterinary medicine

    WEBSITE LINK:  https://mcvma.org/mcvma-rise-2022/

  • Online Conference – 11/12/22 to 11/13/22 – MCVMA 2022 Annual Conference – MCVMA (fee applies)

    Online Conference – 11/12/22 to 11/13/22 – MCVMA 2022 Annual Conference – MCVMA (fee applies)

    MCVMA is hosting its second annual conference on November 12-13, 2022! This one-of-a-kind conference will feature all BIPOC presenters and include a range of topics from wildlife medicine, surgery and community practice to animal welfare, access to veterinary care and DEI. RACE Approval for CE sessions is pending. The conference is open to everyone in the veterinary space.

    The purpose of MCVMA’s annual RISE conference is to:

    • Resource the veterinary profession with the information and tools necessary to take meaningful action on issues of racial diversity, equity, and inclusion
    • Include the perspectives of people and communities who have historically been underrepresented in veterinary medicine
    • Support current and emerging veterinary professionals in our collective goal to ensure that all communities receive the benefits of veterinary medicine
    • Elevate the voices of Black, Indigenous, and People of Color (BIPOC) in veterinary medicine

    WEBSITE LINK:  https://mcvma.org/mcvma-rise-2022/

  • Webinar – 9/22/22 – “Know It or Blow It: Understanding Principles of Learning” with Dr. Valli Parthasarathy – ACVB (fee applies)

    Webinar – 9/22/22 – “Know It or Blow It: Understanding Principles of Learning” with Dr. Valli Parthasarathy – ACVB (fee applies)

    Do you get lost in learning theory? Not sure how to explain different types of learning to clients? This interactive webinar will review different concepts of learning in animals, then go into more detail on how those theories of learning can be applied to our companion species.

    Dr. Valli has a passion for learning about best practices for applying behavioral therapy for different species, including dogs, cats, horses, parrots and exotics. While working on her PhD, she became skilled at distinguishing normal versus abnormal behavior in domesticated and exotic pets, as well as wildlife. She graduated from the University of GA College of Veterinary Medicine in 2006, and moved to Portland, OR. She was in general practice until 2009, at which point she cofounded Synergy Behavior Solutions. She opened the first veterinary behavior dedicated facility in Portland in 2013, and started her behavior residency in 2015. She completed her behavior residency in 2020 and is committed to providing the best veterinary behavior care for her patients as a Board Certified Veterinary Behaviorist. In addition to consulting with pet owners, Dr. Valli is sought after to consult on behavior cases directly with veterinarians. She is also frequently invited to present on topics such as decreasing patient fear in the clinic, psychopharmacology, and behavior problems at local, regional and national veterinary meetings. Dr. Valli is Fear Free Certified (Level 3).

    *This Webinar is Sponsored By www.FastClient.ai by VetVet*

    WEBSITE LINK:  https://register.gotowebinar.com/register/181646342957748239